A bright neon sign, centered, displays "INTERCONTINENTAL MONTREAL" in glowing white capital letters, with a stylized 'I' logo suspended above. It is set against a dense, dark green botanical wall, richly adorned with vibrant red poinsettias and subtle accents of fir branches and red berries. The luminous sign casts a soft glow on the nearest foliage, creating a festive, deep contrast against the shadowed background. A very shallow depth of field renders the background elements softly blurred, emphasizing the sharp, illuminated text and vibrant red flowers in the foreground.